Shifting Genres

For this assignment, you will practice shifting genres. Select one paragraph from a campaign speech and revise it into a tweet, a diary entry, and a business memo. As you complete this genre shift, you will need to make decisions about what information to keep and/or delete, how to best address the audience of the revised genre, the most appropriate word choice and tone, and how to take advantage of the digital or non-digital nature of the genre. 

Your assignment should respond to the following:

1. What is the campaign speech you’ve selected for this assignment? Here, provide the speaker’s name, the title of the speech, where the speech was delivered, and a link to the speech.
2. Select one paragraph from the speech and copy/paste it here.
3. Revise this paragraph into a tweet.
4. Revise this paragraph into a diary entry.
5. Revise this paragraph into a business memo.
6. Look back over the genre shift you’ve just completed. How did the style change to match each genre and audience? In what specific ways did you adjust word choice and/or tone when moving between genres? How did you decide what information to keep or delete within each genre?